With over a quarter of a million firms, construction is a crowded industry. So your best route to success is identifying what makes your company different; and please don’t just say you’re different by stating you have the best customer or quality services, and that you’re innovative, because everyone else is saying the same thing. There are many positive benefits that some simple re-branding could bring to your company.
Construction Branding Matters Even When Business is Booming
Topics: Inspiration, Creative, Team, Resources, Customer Experience, Learning, Agency, Marketing, Tools, WordPress, Website, Themes
Growing up, my friends were all musicians. Imagine being the only one who wasn’t a musician. I was always jealous of their talent, but I got to grow up in the world of gigs, concerts, and campfire songs. Now, flash-forward 8 years. I embraced my love for art and design and became a graphic designer.
Topics: Inspiration, Creative, Team, Resources, Customer Experience, Learning, Agency, Marketing, Tools, WordPress, Website, Themes
Client relationships are the basic building blocks of any business. A solid client relationship through any project will be the strongest asset that will benefit both parties. However, managing a variety of personalities through multiple projects can be challenging at times.
Topics: Inspiration, Creative, Team, Resources, Customer Experience, Learning, Agency, Marketing, Tools, Questions, Global Market, WordPress, Website, Themes
“Manufacturer”. It’s one of those all-encompassing words that can carry so many different meanings for so many different types of companies. And that’s exactly why there’s just no one-size-fits-all manufacturer marketing strategy. It should be clearly understood that industrial marketing is very different than consumer marketing. But even within its own category, marketing for “manufacturers” can (and must) take on many different shapes and forms.
Topics: Inspiration, Creative, Team, Resources, Customer Experience, Learning, Agency, Marketing, Tools, WordPress, Website, Themes
Advertising has its ups and downs, but even big brand name companies hit rock bottom sometimes. 2017 was packed with some amazing advertising campaigns, and then there was the epic fails. Here is a list of the top campaign fails of 2017.
Topics: Inspiration, Creative, Team, Resources, Customer Experience, Learning, Agency, Marketing, Tools, WordPress, Website, Themes
Top 4 Major Advertising Campaign Fails of 2017
Advertising has its ups and downs, but even big brand name companies hit rock bottom sometimes. 2017 was packed with some amazing advertising campaigns, and then there was the epic fails. Here is a list of the top campaign fails of 2017.
Topics: Inspiration, Creative, Team, Resources, Customer Experience, Learning, Agency, Marketing, Tools, WordPress, Website, Themes
We did it! We've made it to the new year! Welcome to a time of celebration and change. Along with new year's resolutions, there are many new trends coming to every industry in 2018. As a graphic designer, I have been the most interested in typography trends. Therefore, I have picked 6 of my favorite typography trends that you can look forward to in 2018.
Topics: Creative, Team, Resources, Clients, Team Building, Learning, Web Design, Agency, Marketing, Tools, Relationships, Design Team, Images
BEEP…! BEEP…! BEEP…! What do you do when that alarm clock buzzes in the morning? Do you groan and moan, hit snooze a few times? Or do you pop out of bed, ready to seize all that the day has to offer? The choices you make to start your morning may affect your behavior, attitude, and energy throughout the rest of the day.
Topics: Advertising, Team, Resources, Clients, Team Building, Learning, Digital Marketing, Online Advertising, Agency, Marketing, Tools, Vision, Facebook, Facebook Ads, Website
At Pulse, we've experienced an amazing year of memory making with our team while helping clients grow their businesses in the process, and we have a lot to show for it.
Over this last year, our rockstar team at Pulse Marketing has contributed over 60 articles to the Inside the Agency blog - just for you - and in this post, I've compiled the top 5 most viewed blog posts of 2017. Enjoy…
Topics: Advertising, Creative, Team, Resources, Clients, Team Building, Learning, Digital Marketing, Online Advertising, Agency, Marketing, Tools, Vision, Facebook, Facebook Ads
Composition is one of the most important elements in design. Having a dynamic composition will make for a more successful design overall because it is more interesting and will draw the audience’s attention. Composition is the art of organizing elements in a design into a harmonious and pleasing whole. It is important to take into consideration how objects are placed in a design or work of art.
Topics: Creative, Team, Resources, Customer Experience, Learning, Graphic Designers, Agency, Marketing, Tools, Creative Team, Creative Brief, Essentials, Design, Style Guide