A Persona is the first building block in a media campaign. You want to know who you are marketing to and what will get their attention.
Topics: Advertising, Digital Marketing, Email Marketing, Internet Marketing, Website Content, Facebook Ads, Blogs, Consumer Engagement, Content Creation
Not so long ago, digital advertising was a thing of the future. At the turn of the century, online advertisements were the pests of the internet and you swatted them away as soon as they popped up. Fast forward to today and digital advertising has grown into one of the most customizable and efficient marketing strategies.
Topics: Advertising, Creative, Team, Resources, Clients, Team Building, Learning, Digital Marketing, SEO, Web Design, Search Engine Optimization, Website Content, Google Ranking, Agency, Marketing, Tools, Relationships, Vision, Design Team, Website Optimization, Google
Everyone is looking for that one ultimate secret that unlocks all the success to your digital campaigns. What we all should be doing is making sure that we’re covering all our bases in order to have a strong foundation.
Topics: Creative, Team, Resources, Clients, Team Building, Learning, SEO, Web Design, Search Engine Optimization, Website Content, Google Ranking, Agency, Marketing, Tools, Relationships, Vision, Design Team, Website Optimization, Google
Just having great content isn’t enough to keep your website on the first page of search results on Google. In fact, there are over 200 factors in Google’s ranking algorithm. Revising your website based on these factors will rank your website higher and get you within the top results.
Topics: Creative, Team, Resources, Clients, Team Building, Learning, SEO, Web Design, Search Engine Optimization, Website Content, Google Ranking, Agency, Marketing, Tools, Relationships, Vision, Design Team, Website Optimization, Google