Inside The Agency Blog

Recently I participated in an exercise where I wrote my own eulogy. 

Morbid? Maybe.

But it made me think. 

Before I put pen to paper, I started to contemplate.

What is the legacy I am leaving in this world? 

Topics: Brand Development, Creative, Team, Resources, Clients, Learning, Graphic Designers, Agency, Marketing, Tools, Creativity, Essentials, Healthy Living, Productivity, balance

What the heck is SEO? 

The most popular question I’m asked by clients, friends, and business associates is the following: “So, what the heck is SEO?” This term is thrown around so often in the marketing world that it’s almost taboo these days. I believe so much of the confusion regarding it lies in its ambiguity. 

Topics: Brand Development, Creative, Team, Resources, Clients, Learning, Graphic Designers, SEO, Web Design, Agency, Marketing, Tools, Essentials, Productivity

Thank you for this opportunity. I want to apologize If I haven’t told you this recently. I appreciate you more than you could ever imagine. I am grateful that you have given us your trust to serve you and help your business grow.

Topics: Creative, Team, Clients, Learning, Agency, Marketing

Are you currently in the market for a new website?

Finding the right person or company to build the platform which will soon be the online face for your brand or business can be an overwhelming endeavor.

Pricing, terms, processes – all these things can be a lot to wrap your head around.

A website built by a professional agency could cost you anywhere from $8,500 to upwards of $100,000 depending on the scope.

So why such a large fluctuation in pricing?

Topics: Inspiration, Resources, Customer Experience, Learning, Agency, Marketing

 

If you’re an advent follower of the Pulse Marketing “Inside The Agency Blog”, you may be confused. After all, just last month I wrote all about the importance of analytics, numbers, and reporting. Yet here I sit, just weeks later, telling you it’s not all about the numbers! Am I hypocrite, a liar, or am I just plain mad like King Aerys Targaryen of Game of Thrones fame? Let’s dive a little deeper and find out...

Topics: Inspiration, Resources, Customer Experience, Learning, Agency, Marketing

I love numbers, and always have. I can recall growing up driving along the highway with my parents and looking at exit signs trying to guess how many letters were in each word. Grocery store price tags get me excited as I calculate price per oz or unit and find the best value possible. Charts and graphs have always make me giddy, so it’s only natural that I fell into the field of data-driven marketing where the backbone of any companies success is based off “analyzing the numbers.”

Topics: Inspiration, Creative, Team, Resources, Customer Experience, Learning, Agency, Marketing, Tools, WordPress, Website, Themes

The first question you may be asking yourself is: what exactly does it mean for a website to be responsive? A website that is designed responsively means that no matter what device a user is viewing from, the site automatically adapts and adjusts to provide the best possible user experience.

Topics: Inspiration, Creative, Team, Resources, Customer Experience, Learning, Agency, Marketing, Tools, WordPress, Website, Themes

BEEP…! BEEP…! BEEP…! What do you do when that alarm clock buzzes in the morning? Do you groan and moan, hit snooze a few times? Or do you pop out of bed, ready to seize all that the day has to offer? The choices you make to start your morning may affect your behavior, attitude, and energy throughout the rest of the day.

Topics: Advertising, Team, Resources, Clients, Team Building, Learning, Digital Marketing, Online Advertising, Agency, Marketing, Tools, Vision, Facebook, Facebook Ads, Website

Today’s modern society is so used to instant gratification. We can walk into our neighborhood Starbucks and have our white mocha latte sitting for us, hot and ready on the counter if we pre-order on their app. Amazon now offers same day delivery, and we can click a button and receive our item delivered to our doorstep within hours. With that mentality comes a society with little patience for waiting.

Topics: Advertising, Team, Resources, Clients, Team Building, Learning, Digital Marketing, Online Advertising, Agency, Marketing, Tools, Vision, Facebook, Facebook Ads, Website