When you think of creativity and innovation, a few names might pop in your head. Apple and Google to name a few. Companies like these are responsible for creating some of the greatest inventions of our time.
What is one connection in business or life you can think of that is among the most important? Go ahead, I’ll give you a few seconds to think…
There are infinite sources of stress in the workplace from unachievable deadlines, upset clients, never-ending workload, demanding managers and much more. This can negatively affect your performance, productivity and attitude at work, which ultimately affects your culture at work.
It’s 2017. If you haven’t been under a rock (which I’m going to go ahead and assume you haven’t), you know that the internet is dominating the world. In a philosophical sense, the internet has completely altered global culture forever.
In the world of growing ad budgets and shortening attention spans, how do you successfully get more people to see what you’ve got to offer and then follow through to make a purchase or get in contact with you?
The term “google” has been interchangeable with “search” for some time now. The phrase “google it” has nearly completely replaced “find the answer” with Millennials and Gen X’ers alike. In turn, this has produced the stunningly massive field of SEO, or Search Engine Optimization.
Have you ever had this thought before work? "Ugh, I don't want to go into work today." If you’re like most of us, then your answer is probably yes, and for those who said no, hats off to you! It is true, work can be less-than-pleasant at times, but going into the office with a positive attitude can make for some rewarding benefits.
A storyboard can be an extremely effective tool to have during your pre-production process. They tell your story in a visual way and can improve the overall thought process around your written script. The main benefit of a storyboard is to make sure that everyone is on the same page by specifying what scenes are going to be developed and how.
It is not uncommon to hear about the new trend of bringing your pet into the office for a day. Actually, pet-friendly workplaces are becoming more and more common in today’s business culture. Google, Amazon, Ben & Jerry’s, Etsy, and many other large companies allow their employees to bring pets into work.
A strong, powerful, well-trained voice is the secret ingredient to a successful media production. The human voice is a powerful instrument. Take Morgan Freeman or Sean Connery for example, their voices could be used in every scenario possible and it will still sound interesting and compelling.
So how can you distinguish between a good voice over and a bad one? Here are a few things to consider.