Inside The Agency Blog

Reduce Your Website's Bounce Rate Before It's Too Late!

Posted by Elizabeth Hernandez on Dec 12, 2018 11:19:00 AM

Believe it or not, but your web presence is one the most important aspects of your business or brand. Your website is almost always going to be either the first or second impression someone has of you or your business. That’s why it’s extremely important that the first impression of your website captivates your user.

Read More

Topics: Agency, Marketing, Resources, Customer Experience, Learning, Inspiration

The 4 Business Systems Every Entrepreneur Needs To Get Right (ACDC Framework)

Posted by Peter Diaz on Dec 11, 2018 4:30:00 PM

You’re a busy entrepreneur.

You barely have time to sleep.

In fact, sleep feels like the enemy because you know that if you don’t do the work it will never get done.

You want to grow your business but you can’t take any more work on your plate.

Maybe you feel stuck… like it’s never going to end.

Everyone tells you that you need to be working on your business instead of in it but you can’t seem to figure out how that’s even possible.

In this blog post I’ll share 4 business systems that will help you get out of your business and give you some breathing room to take your family on vacation for the first time in forever.

How does that sound?

Good, let’s dive in…

Read More

Topics: Facebook Ads, Online Advertising, Advertising, Website Optimization, Web Design

How to get your e-commerce site ready for the m-commerce takeover

Posted by Elizabeth Hernandez on Nov 29, 2018 10:00:00 AM

Make way for the future of online sales in the retail revenue world.

Mobile commerce (m-commerce) has made its way into the spotlight as internet users who own a smartphone have increased up to 80%.

As the number of smartphone owners have increased so have the retail sales conducted via mobile, according to Invesp. 

Their studies show that American retail sales conducted via mobile amounted to over $114 billion in 2017, and this number is expected to grow by $18 billion this year.

Read More

Topics: Agency, Marketing, Resources, Customer Experience, Learning, Inspiration

Personal Branding – Be Purposeful

Posted by Bailey Fontes on Nov 19, 2018 10:45:00 AM

Branding doesn’t just happen.

It’s drawing, searching for inspiration, and a lot of research. It’s many revisions, puzzle cracking, and hard work.

Additionally, it is a process that requires a lot of time, love, and consideration of the company being branded.

Read More

Topics: Creative, Agency, Marketing, Learning, Inspiration

How Animals Are Making Us Buy – Top Animal Advertising Campaigns

Posted by Natalia Sanchez on Nov 16, 2018 12:07:00 PM

“Animals offer connections such as companionship, loyalty, and obedience, when humans do not always offer the same things in such a simple form,” – Braunwart

Incorporating pets as part of an advertising campaign has created every marketer’s goal of emotional connection. The way one can make an emotional connection with the target demographic is to relate to them on a personal level and an excellent way to capture their attention is incorporating animals. Because who doesn’t love animals?

Let’s take a minute to see some of the top ads including animals throughout the years that produced a strong emotional connection.

Read More

Topics: Resources, Tools, branding, Brand, Brand Development

5 Effective Ways to Ethically Turn Email Leads into Paying Customers

Posted by Peter Diaz on Nov 12, 2018 11:33:00 AM

How many email lists have you signed up for to get a special discount code or a piece of information? 

For me, the answer is probably 4 in the last week.

I most likely will never become a customer to these brands I signed up with… but that doesn’t mean they should stop trying to sell to me.

When a brand does email marketing the right way, I’ll actually consider buying.

And if their offer is something I want, I’ll buy it.

In this article I’m going to give you some marketing tactics you can implement today to ethically get more of the email leads you generate to buy your products and services.

Let’s get into it…

Read More

Topics: Facebook Ads, Online Advertising, Advertising, Website Optimization, Web Design

Brand Identity vs Brand Equity: What's the Real Difference?

Posted by Natalia Sanchez on Oct 29, 2018 9:30:00 AM

 

Knowing the key difference between Brand Identity and Brand Equity and how both are highly important for a business can help bring recognition and sets it apart from the competition.

The differentiation between brand equity and brand identity lies in the scope of each concept.

So, what really is the difference between both?

Read More

Topics: Resources, Tools, branding, Brand, Brand Development

6 Vital Logo Design Mistakes to Avoid At All Costs As A Designer

Posted by Anthony Perez on Oct 22, 2018 10:15:00 AM

One of the most significant elements of any truly great company is having a unique and memorable logo that people can instinctively recognize.

However, creating this company logo or mark, is not as easy as it looks.

Here are a few common logo design mistakes to avoid when tasked with creating a logo.

Read More

Topics: Creative, Design, branding, Logo Design

My Top 3 Favorite Things About Being A Graphic Designer

Posted by Bailey Fontes on Oct 15, 2018 3:43:00 PM

 

Choosing a college major can be daunting.

Many students go back and forth between majors a few times before deciding on what they want to do with the rest of their lives.

I was a journalism major before deciding writing wasn’t necessarily my thing and that I was destined to be a graphic designer.

For the prospective graphic designers out there, here are 3 of my favorite things about being one:

Read More

Topics: Creative, Agency, Marketing, Learning, Inspiration

How to Turn Your Website Visitors into Sales

Posted by Peter Diaz on Oct 8, 2018 11:15:00 AM

 

Sales.

Revenue.

Fat stacks.

As a business owner or marketing director, I know you love serving your customers and clients…

But at the end of the day you need to make money.

You have payroll and bills to pay.

You’ve been told by all the marketing companies that more traffic will help grow your business…

But you haven’t seen the results they’ve promised.

Read More

Topics: Facebook Ads, Online Advertising, Advertising, Website Optimization, Web Design

What Makes Us So Special

We Are Relentless: Our purpose is to accelerate the success of others by our relentless pursuit of excellence.
 
We Serve Others: Our mission is to serve others before ourselves, by exceeding expectations and supporting their journey to become industry leaders. 
 
We Invest In People: We invest in people. We believe that relationships are the foundation of success and when you invest in people, you naturally see results.

Subscribe to Email Updates

Recent Posts

Posts by Topic

see all