Logos are an important part of any company or business, as they are the identity of the company. It is essential to have a strong and memorable logo.
This year is my one-year anniversary at Pulse Marketing and what a year it’s been.
Being my first full-time graphic design job out of college, I never thought I would have learned and grown this much already.
Here are 3 things I wish I would have known a year ago, when starting this journey.
Are you currently in the market for a new website?
Finding the right person or company to build the platform which will soon be the online face for your brand or business can be an overwhelming endeavor.
Pricing, terms, processes – all these things can be a lot to wrap your head around.
A website built by a professional agency could cost you anywhere from $8,500 to upwards of $100,000 depending on the scope.
So why such a large fluctuation in pricing?
Believe it or not, but your web presence is one the most important aspects of your business or brand. Your website is almost always going to be either the first or second impression someone has of you or your business. That’s why it’s extremely important that the first impression of your website captivates your user.
You’re a busy entrepreneur.
You barely have time to sleep.
In fact, sleep feels like the enemy because you know that if you don’t do the work it will never get done.
You want to grow your business but you can’t take any more work on your plate.
Maybe you feel stuck… like it’s never going to end.
Everyone tells you that you need to be working on your business instead of in it but you can’t seem to figure out how that’s even possible.
In this blog post I’ll share 4 business systems that will help you get out of your business and give you some breathing room to take your family on vacation for the first time in forever.
How does that sound?
Good, let’s dive in…
Make way for the future of online sales in the retail revenue world.
Mobile commerce (m-commerce) has made its way into the spotlight as internet users who own a smartphone have increased up to 80%.
As the number of smartphone owners have increased so have the retail sales conducted via mobile, according to Invesp.
Their studies show that American retail sales conducted via mobile amounted to over $114 billion in 2017, and this number is expected to grow by $18 billion this year.
Branding doesn’t just happen.
It’s drawing, searching for inspiration, and a lot of research. It’s many revisions, puzzle cracking, and hard work.
Additionally, it is a process that requires a lot of time, love, and consideration of the company being branded.
“Animals offer connections such as companionship, loyalty, and obedience, when humans do not always offer the same things in such a simple form,” – Braunwart
Incorporating pets as part of an advertising campaign has created every marketer’s goal of emotional connection. The way one can make an emotional connection with the target demographic is to relate to them on a personal level and an excellent way to capture their attention is incorporating animals. Because who doesn’t love animals?
Let’s take a minute to see some of the top ads including animals throughout the years that produced a strong emotional connection.
How many email lists have you signed up for to get a special discount code or a piece of information?
For me, the answer is probably 4 in the last week.
I most likely will never become a customer to these brands I signed up with… but that doesn’t mean they should stop trying to sell to me.
When a brand does email marketing the right way, I’ll actually consider buying.
And if their offer is something I want, I’ll buy it.
In this article I’m going to give you some marketing tactics you can implement today to ethically get more of the email leads you generate to buy your products and services.
Let’s get into it…