Inside The Agency Blog

Working with Positivity

Posted by Eric Nelson on Jun 22, 2017 12:00:00 PM

Have you ever had this thought before work? "Ugh, I don't want to go into work today." If you’re like most of us, then your answer is probably yes, and for those who said no, hats off to you! It is true, work can be less-than-pleasant at times, but going into the office with a positive attitude can make for some rewarding benefits.

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Topics: Creative, Team, Resources, Clients, Team Building, Learning, Agency, Marketing, Tools, Vision, Open Office, Office Environment, Positivity, Office Culture, Postive Mentality

Five Tips for an Effective Storyboard

Posted by David Cardoza on Jun 19, 2017 1:45:00 PM

 A storyboard can be an extremely effective tool to have during your pre-production process. They tell your story in a visual way and can improve the overall thought process around your written script. The main benefit of a storyboard is to make sure that everyone is on the same page by specifying what scenes are going to be developed and how. 

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Topics: Creative, Resources, Clients, Learning, Agency, Marketing, Tools, Relationships, Creative Team, Vision, storyboard

Top Benefits from Bringing Your Furry Friends into Work

Posted by Ashley Tousignant on Jun 15, 2017 11:30:00 AM

It is not uncommon to hear about the new trend of bringing your pet into the office for a day. Actually, pet-friendly workplaces are becoming more and more common in today’s business culture. Google, Amazon, Ben & Jerry’s, Etsy, and many other large companies allow their employees to bring pets into work.

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Topics: Inspiration, Creative, Team, Resources, Customer Experience, Learning, Agency, Marketing, Tools, Vision, Open Office, Office Environment

Choosing The Right Professional Voice-Over

Posted by David Cardoza on Jun 8, 2017 1:00:00 PM

A strong, powerful, well-trained voice is the secret ingredient to a successful media production. The human voice is a powerful instrument. Take Morgan Freeman or Sean Connery for example, their voices could be used in every scenario possible and it will still sound interesting and compelling.

So how can you distinguish between a good voice over and a bad one? Here are a few things to consider.

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Topics: Creative, Resources, Clients, Customer Experience, Learning, Agency, Marketing, Tools, Relationships, Creative Team, Vision, Voice-Over

10 Interview Questions Your Candidates Will Enjoy Answering

Posted by Adriana Gonzalez on Jun 1, 2017 11:30:00 AM

Finding a candidate that fits your culture and is qualified for the job is not an easy task. Interviews are used to get to know the candidate, but they can be quite terrifying for candidates and you might not really know if they are the right fit.

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Topics: Creative, Team, Resources, Customer Experience, Team Building, Learning, Agency, Marketing, Tools, Creative Team, Vision, Culture, Interviews, Questions

Tips on How to Say “No” to Stay Productive

Posted by Ashley Tousignant on May 29, 2017 5:05:02 PM

Sometimes the word “no” can come with a negative stigma. Especially in the workplace, the word “no” tends to be avoided because it tends to create tension or even confrontation. But sometimes, saying no can create an increase in productivity, which can lead to more efficiency.

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Topics: Inspiration, Creative, Team, Resources, Customer Experience, Learning, Agency, Marketing, Tools, Creative Team, Vision, Creativity, Open Office, Office Environment

Top Human Behavior Revealed in Marketing Psychology

Posted by Eric Nelson on May 29, 2017 10:00:00 AM

One key part of being a great marketer is understanding how (and why) people think and act the way they do. And as a marketer, it’s your job to ensure your business’s survival. Without you, and without your efforts, the brand or company you represent will lose its lifeblood and will eventually shrivel up and die; I know, this is some serious stuff but no pressure.

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Topics: Creative, Team, Resources, Clients, Team Building, Learning, Digital Marketing, Marketing Psychology, Agency, Marketing, Tools, Vision

2017 Visual Trends: This Year's Color, Design, Branding & Photography Trends

Posted by Andrew Stickelman on May 25, 2017 11:30:00 AM

Although we are well into 2017 by now, it’s never too late to catch up on the trends that you should be aware of this year. You don’t always need to follow trends if they don’t work for a specific project or client, however, they will help guide you and show you where you should be looking for your inspiration throughout the year.

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Topics: Typography, Creative, Team, Resources, Clients, Team Building, Learning, Agency, Marketing, Tools, Relationships, Vision, Design Team, Marketing Materials, Visual Trends, 2017

10 Typography Sins to Avoid When Designing

Posted by Julio Oruna on May 22, 2017 9:05:00 AM

As a designer, one of the most tedious things to work with can be typography. A design can either be made or broken depending on the typography. Many designers fear using typography or just have no purpose behind their choices at first, but you just need to learn how to use it effectively. 

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Topics: Typography, Creative, Team, Resources, Customer Experience, Learning, Graphic Designers, Agency, Marketing, Tools, Creative Team, Creative Brief, Essentials, Design

5 Steps to Successfully Running Social Media for a Business

Posted by Leslie Lopez on May 18, 2017 11:11:00 AM

In the 21st century, social media is a must-have for any business. Instead of just taking a stab in the dark, businesses have to be purposeful and strategic in their social media marketing. If you want to learn how to confidently run social media for your business, keep reading.

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Topics: Advertising, Creative, Team, Resources, Customer Experience, Learning, Online Advertising, Agency, Marketing, Tools, Facebook

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